November 27 (Black Friday) and December 1 (Giving Tuesday) are rapidly approaching. Email sending volume will double over the next month. As a result, you want to do everything in your power to ensure that your emails are read by the largest possible audience.

Salesforce Marketing Cloud is the #1 Customer Engagement and Email Marketing Platform available in the market. But before you can unlock its full potential, you need to successfully migrate your data. This requires serious planning, careful preparation, and the help of seasoned experts. Speaking of experts… FreshAddress partner Devs United has conducted hundreds of SFMC implementations […]

Email widened its lead as the most effective digital channel this year when shoppers switched from in-store shopping to ecommerce and open and click rates ticked up. But higher list attrition rates and more inbox filtering are keeping many messages out of the inbox where they work their ROI magic. Why Email Matters More Now […]

No matter where you turn these days, the news is terrible and depressing.  Confirmed COVID-19 cases are on the rise.  Deaths keep climbing.  Over 40 million people have filed unemployment claims.  A vaccine is 12 to 18 months away and there’s no real therapeutic in sight either.  Looking to do something entertaining like attending professional […]

Are you looking for a free email checker? If so, you’re not alone. According to Google’s Keyword Planner, the phrase “email checker” generates over 27,000 monthly searches. By comparison, there are only 18,100 monthly searches for the search term “email marketing”. That’s great, right? On the bright side, marketer’s hearts are in the right place. […]

With over 2,000 clients and 12 billion email addresses processed, FreshAddress wanted to make it easier for both our current and prospective clients to understand exactly how seriously we take data security. So, we went ahead and got SOC 2 certified! Just to give a quick overview, Service Organization and Controls (SOC) are assurance reports which […]