Email Marketing Tips

The tide of data privacy and security laws that has been sweeping the globe is about to wash ashore in the United States with the CCPA. Are you ready for it? U.S. email marketers have been subject to CAN-SPAM (Controlling the Assault of Non-Solicited Pornography and Marketing) since 2004, but the law doesn’t specifically address […]
Email Marketing Tips

Time for a pop quiz! Which is more important for email success: clean data or solid creative? Okay, we admit it – that’s a trick question. You need both – and more – to build an email program of campaigns that engage, convert and deliver the results you want. Geoff Wolf, Executive Vice President Client […]
FreshAddress

FreshAddress had the chance to volunteer at Rosie’s Place in Boston last week as part of our 20th anniversary celebration. Thirteen of our team members worked alongside Rosie’s staff to prepare lunch for more than 150 people. Simply put, they put us to work! We chopped vegetables, served meals, cleared tables, washed dishes and much […]
FreshAddress

Calling all Bronto customers! We’re excited to announce that SafeToSend is now integrated with Bronto! If you’re using automated SafeToSend, you can now connect your FreshAddress Client Portal account with your Bronto account. This allows you to easily upload your lists and segments for SafeToSend processing and import your results back into Bronto without ever […]
FreshAddress

FreshAddress is working on a new Zapier app, and you can help us finish it! Zapier is an online automation tool that connects hundreds of apps, such as Slack, MailChimp, Sendgrid, Campaign Monitor, and now FreshAddress. It’s like adding hundreds of new integrations to SafeToSend! If you have an active Realtime SafeToSend account, you can […]
Email Validation

Summary Email marketers usually use FreshAddress’s SafeToSend email validation service purely for list hygiene. This time, a noted manufacturer of home fitness equipment discovered it could combine its own customer data with its SafeToSend results to learn even more about its customers and their engagement with email. The Challenge: Declining Deliverability Bowflex is one of […]
FreshAddress

JOIN OUR 10 BILLION CELEBRATION! In celebration of FreshAddress processing our 10 billionth email addresses, we created an infographic that shows just how significant that number is. You can download it here. 
Email Validation

THAT’S RIGHT – WE JUST PROCESSED OUR 10-BILLIONTH EMAIL ADDRESS! 10 billion email processed is a mind-boggling number. Imagine if it took us 1 second to determine whether each email address is not just valid but safe and not problematic, like a role account or a spamtrap. It would take 300 years to process 10 […]
FreshAddress

Join FreshAddress and valued partner DEG Digital on 1/29 for an in-depth look at 4 strategies for turning the email data you collected during the holiday season into revenue! Marketers collect a TON of email data during the holiday season. Now the real work begins! Join us as we break down 4 proven strategies for maximizing the value of […]
Email Marketing Tips

The holiday shopping season delivers more than sales. An avalanche of new customers just poured through your virtual doors, too. Did you do everything possible to persuade them to give you their precious email addresses so you can stay in touch? That’s what two email experts wanted to find out. So, in a recent webinar, FreshAddress […]