NEWTON, MA, (July 24, 2017) – FreshAddress, Inc., the leader in email marketing database services, announced today that its industry leading SafeToSend email validation solution is now integrated with MailChimp, a leading email marketing platform.

This new integration tool was built to make email list cleaning easier and more effective for marketers. Users can now clean their list directly from the Mailchimp platform with SafeToSend and unlock the benefits of proper email list hygiene, including:

  • Improved email deliverability & higher response rates
  • Better email marketing ROI
  • The ability to avoid being blacklisted by removing damaging, but deliverable email addresses including spamtraps, honey pots, malicious entries, and bogus addresses.

The FreshAddress/Mailchimp integration represents a major opportunity for FreshAddress to grow its business by helping MailChimp users clean, grow, and protect one of their most valuable assets, their email address database.

More about SafeToSend:

Unlike services that merely validate or verify addresses, SafeToSend service ensures flawless email list hygiene with a robust three-step screening process:

  1. CHECK each address to confirm the account actually exists and is accepting email.
  2. CORRECT typos and misspellings as well as syntax, format, and top-level domain errors.
  3. PROTECT your list from damaging (but deliverable) addresses including spamtraps, honeypots, frequent spam complainers, role accounts, disposable domains, malicious entries, and bogus addresses.

Learn more at: https://www.freshaddress.com/services/email-validation/

About FreshAddress

FreshAddress, Inc. is an email marketing intelligence company that helps businesses clean, correct, grow, and leverage their email lists for maximum return on their investments and relationships. Offerings include our industry-leading, patented Email Change of Address (ECOA) service, SafeToSend® Email Validation, and a full suite of appending services. We also provide customer lifecycle and optimization solutions. Founded in 1999, FreshAddress is privately held and based in Newton, MA.