Are you a marketer that relies on email to drive business for the holiday season and/or year end sales? If so, your success hinges on your ability to ensure that every email address in your database is clean, deliverable, and belongs to your intended recipient as well as segment targeting with the right messages.
In today’s changing email world, email is often the best (and sometimes only) way to reach your customers. If your campaigns don’t land in the inbox, and they don’t have the right message, your organization will never generate a thriving customer experience.
- Current privacy issues and what it means to your business
- How to catch email errors before they hit your database
- How to append customer data successfully
- How to segment and curtail your messaging to thrive