So, your last email campaign didn’t generate any hard bounces or complaints. That’s great!
But (and it’s a big one), that doesn’t mean it’s clean.
True email hygiene runs much deeper than removing undeliverable addresses.
There are a wide variety of bad addresses that can mess up your email marketing ROI. It’s very difficult, if not impossible, to catch them all on your own. They include:
- Addresses acquired through forced sign-up;
- Mistyped, but still deliverable addresses;
- Disposable domains; and
- Role accounts.
Want to find out how many of these are on your email list? Run it through Free List Check and uncover problems before it’s too late!
Our new email hygiene tool is a fast, easy and free way to gauge list health. Scan your email list today to see if it’s good to go or if it requires the help of a professional.