Service Update: Introducing Clickmaps!

Clickmaps provide email marketers with a visual representation of how an email layout performs. If you’ve wondered for example, if your recipients are clicking links in a certain area over others, or if they are choosing buttons over images, a clickmap can provide you with this information.

I’m pleased to announce that FreshAddress now includes a clickmap as part of the standard project reporting included with the Email Change of Address (ECOA), Email Appending and Connect® services!

Clickmaps Image

 

This new feature will provide you with more insight into the effects of the layout and positioning of your links and their performance. Analyzing these over time will help you design more effective email templates for FreshAddress to send as part of your project thereby maximizing your results.

Want to learn more about how Clickmaps can help enhance your next email campaign? Contact us today. 

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