Can we make this easier? We ask this of ourselves and our clients whenever we’re reviewing and planning the FreshAddress service offerings. The answer is usually “yes.” The difficult part, of course, is to build off that answer toward an achievable goal and feature set. FreshAddress’s services drive ROI for client organizations, so we invest […]

We’re thrilled to announce that our industry leading email validation solution, SafeToSend™, will be available as an app in the ExactTarget HubExchange marketplace! Starting July 15th, ExactTarget clients will have easy access to the most comprehensive email validation technology available. ExactTarget provides Fortune 500 and small businesses with on-demand software for permission-based email, mobile, and […]

We’ve come a long way since we first unveiled our incredible Email Change of Address (ECOA) service back in 1999. Now operating under five US Patents, and a knowledgebase developed from processing over 3 billion email addresses, we decided it was time to spruce up our digital home to better reflect our tremendous growth. As […]

Late last year, FreshAddress launched a new Client Advisory Board, giving a cross-section of clients exclusive access to the FreshAddress management team, an opportunity to provide input on new products and services, and the chance to interact with other email marketers to exchange ideas, problems, and best practices. In this issue of FreshPerspectives Alicia Searfoss, […]

In this issue we profile Jeremy Laverdiere, Account Manager here at FreshAddress. Jeremy has worked at FreshAddress since May of 2011. Read on to hear him share some great insight into success in sales and life… FreshPerspectives: So I hear that two exciting things took place for you career-wise over the last month. Can you […]

With autumn upon us, my thoughts turn toward the months ahead—a time of warm conversation, good food, and good company as we come together with family and friends. Being warm and cozy inside as the leaves change outside, and eventually yield to winter snow, is one of my favorite things. In the same way, FreshAddress […]

“Savor the Summer.” That’s how the banner read at Panera as I was munching on my Danish before my 8th day of work. Summer. One tends to associate it with lazy, hazy days. One doesn’t necessarily couple the events of beach and boating with that of starting a new job and working fervently. However, timing […]

When you google ECOA, you’re more than likely to find the Ethics & Compliance Officer Association or learn about the Equal Credit Opportunity Act than actually discovering what Email Change of Address is all about. Hopefully that speaks less of our SEO, and more to the fact that Email Change of Address is simply a […]

Mid-February marked our first full month of deploying exclusively opt-in permission messages for all of our deployment-related services, including email appending and our patented Email Change of Address (ECOA) service. We’re pleased to report that this change has been a resounding success thus far, with a universally positive reception from new and existing clients alike. […]

We thought you might be interested in meeting the person behind the technology…so this month, we are interviewing one of our employees who is responsible for conceiving and developing many of the improvements in our services. Name: Austin Jordan Position: Director of List Processing Tenure at FreshAddress: 7.5 years Background: Austin joined FreshAddress shortly after […]

We thought you might be interested in meeting the person behind the voice on the phone…so this month, we are interviewing one of our employees who our clients interface with on a regular basis. Name: Nicole Edwards Position: Senior Client Project Manager Tenure at FreshAddress: 4.5 years Education: Bachelors in Communications from Framingham State University […]