St. Patrick’s Day is right around the corner and email marketers are using this opportunity to drive sales through holiday promotions and festive subject lines. Even if you aren’t Irish, here are three emails featuring great marketing efforts that are sure to bring you luck!

1. Life is Good
Subject Line – Breaking Hues: All Things Green for St. Patrick’s Day

Life Is Good

I love this festive email from Life is Good. The subject line is fun and corresponds perfectly to the design of the email which exhibits monochromatic colors of green like olive, emerald, hunter, and jade.

2. Vineyard Vines

Subject Line – Prep for St. Patrick’s Day

VV

Vineyard Vines uses their St. Patrick’s Day email to push their green merchandise while also incorporating some key looks for the holiday.   The theme of the email is clean and simple, but still festive showcasing sayings like “A Pot of Gold!” and “A Whale-Leaf Clover.”

3. New Balance

Subject Line – Happy St. Patrick’s Day from your friends at New Balance

NB

New Balance decided to go a different route in their St. Patrick’s Day campaign. Rather than use the holiday as an obvious way to drive revenue, New Balance took this opportunity to creatively express their customer appreciation by stating “We’re Lucky to Have You.” They also have their social links available in a mobile optimized, easy-to-find format.

Have you received any fun St. Patty’s Day emails? Share them with us @FreshAddress!

Email Creative Archive

Recent Posts

Do you manage your company’s email list? If so, growing your list and keeping it clean are two of your top priorities. We’re here to make this process easier. Leading companies and nonprofits are teaming up with FreshAddress to use Auto SafeToSend to: Add thousands of clean and deliverable customer email addresses to their database. […]

No matter how simple or complex your back-to-school campaign might be, it won’t help you or your customers if your messages don’t get delivered to their inboxes. Do you know your email database health?  We have a free tool that will give you a free test of your email database and it will tell you: […]
Chat with us