Archive for Spamtraps

Last summer, we published a very popular piece on IP warm-up best practices. It provided 5 powerful tips to solve IP warm-up problems and laid out an IP warm-up schedule that email marketers could use as a point of reference. FreshAddress partner LuxSci recently published a blog post titled “Warming… Read More

Email Acquisition Case Study: Shoe Carnival Are you involved with email marketing at a major retail chain? If so, we moderated a session at last month’s Email Evolution Conference that you need to know about! The presentation broke down how FreshAddress helped Shoe Carnival, one of America’s biggest family footwear… Read More

What does a quality email address look like? On a basic level, there are 3 attributes that every quality email address shares: Step 1: Deliverable This one is simple. The email address doesn’t bounce and reaches AN inbox. Step 2: Accurate Next, the email address must not only be deliverable,… Read More

What are 2 of your biggest challenges as an email marketer? Based on our work with marketers over the years, we identified two big pain points and developed a free email marketing tool to address each one: 1. Email data quality If a big chunk of your email addresses are old enough to… Read More

We recently conducted a webinar entitled “How Focusing On Email Address Quality Can Save Your Budget (And Your Butt)”. Our session broke down the major threats to your email list, how they cost you money, and how to protect yourself from them. Did you miss it? If so, don’t worry. You can… Read More

As you put your 2018 marketing plans together, you’ll concentrate on acquisition, budget and campaigns. We would like to add another item to your list and move it to the No. 1 priority: Your data! Why data? Because data is the lifeblood of your marketing program. Without fresh, accurate and… Read More

FreshAddress Announces the Launch of Free List Check A Health Scan for your Email Addresses! We’re thrilled to announce the availability of our new email list cleaning tool, Free List Check. Free List Check helps marketers quickly asses the health of their email lists. Use it to identify problems with… Read More

Are You Hitting Spamtraps? Usually your ESP will let you know if you message a spamtrap. Alternatively, you can utilize a service that monitors blacklists or you can simply watch your marketing outcomes – if you are seeing a decrease in your key performance metrics (sometimes only within a single… Read More