Archive for Email Design Tips

Easter Email TIps from Email Creative Archive! Religious holidays can be tricky things to tie into promotional messaging, especially if the holiday itself has both religious and secular meanings. Take Easter, for example. Unlike in Christmas messaging, retailers generally don’t use the generic term “holidays” to cover Easter, even though… Read More

The subject line gets all the attention when we talk about how to increase opens and conversions, but it’s not the only inbox element that can influence subscriber actions. The sender name lends authenticity, but the preheader could be the field that seals the deal. Three developments in recent years… Read More

Valentine’s Day has come and gone, but you should never stop showing your email subscribers just how much you value them and appreciate being allowed into their inboxes. We can think of hundreds of specific ways you can show everyone a little love, but they boil down to three essential… Read More

We are well in to 2017 now, but I thought it appropriate to take one more look at the past to review two exciting events that happened recently in the world of email development. While some of the biggest email marketing trends of 2016 were design-focused – including greater personalization, automation,… Read More

Have you ever hit email designer’s block, and needed to check out some fresh takes for inspiration? Ever wanted to know how your consumer emails stack up against the competition? Do you want to maximize the effectiveness of your time-sensitive email campaigns? Are you so into email creatives that the hundreds… Read More

When you need to design an email campaign, what’s your first step? Answering that question will be a little different for every designer or company, and it depends on the size of your team, your resources, and what you’re looking to accomplish. An organization with an in-house team of designers… Read More

We hate to be the bearer of bad news but sadly, Summer has slipped away. It’s time to put away your flip flops and get ready for foliage Instagrams, the smell of crisp fall air, pumpkin spiced coffee, and football.  In the back of your mind, we know what you’re thinking…… Read More

As many of you know, we recently launched Email Creative Archive, a free tools that helps marketers create great campaign emails. The Email Creative Archive gives marketers the ability to search and review more than 1 million campaign emails from over 9,000 brands.  It’s a great tool for finding inspiration, seeing… Read More

By Seth Waltemyer, Data & Email Engineer At first glance, not much seems to have changed in the last few years when it comes to using images in email. Email standards have not made much progress, and although services change and design sense advances, HTML still works pretty much the… Read More