Uncover the True Value of a Customer's Email Address
The List Growth and Engagement Roundtable has developed an interactive Excel calculator to help retailers measure the ROI of their acquisition and retention email mailings, including deployment costs, list growth calculations, and much more.

Buy the ROI Calculator here (optimized for retailers; other verticals to be added soon). It's free for Platinum Members and available at a discount for Silver and Gold Members.

See a sample of the ROI Calculator in action or try our handy mini calculator for a small taste of what's in the full ROI Calculator:
%
$


Special thanks to the members of the List Growth and Engagement Roundtable:

Stephanie Miller, co-Chair
Austin Bliss, co-Chair

Dan Babb, WalterKarl Interactive
Doug Williams, Crosstown Traders
Arthur Cohen, Reed Business Information
Luke Glasner, Rodman Publishing

***
We welcome your feedback! Get involved by contacting the eec and learning how you can participate in our roundtable.